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Puan Dwi Yanti, Muhammad Faisal Yul Zamrudi. The Impact of Celebrity Endorsement and Brand Image on Gen Z Purchasing Decisions For Avoskin Products With Brand Awareness as A Mediating Variable. PESHUM [Internet]. 2025 Jan. 12 [cited 2026 Apr. 17];4(2):1782-93. Available from: https://www.ulilalbabinstitute.id/index.php/PESHUM/article/view/7187