KESUMA, Desika; SYARIFAH, Tengku. Pengaruh Kualitas Produk, Harga, dan Word of Mouth Terhadap Keputusan Pembelian Hijab Paris pada Gen Z di Ecommerce Shopee. ULIL ALBAB : Jurnal Ilmiah Multidisiplin, [S. l.], v. 5, n. 7, p. 1775–1785, 2026. DOI: 10.56799/jim.v5i7.17279. Disponível em: https://www.ulilalbabinstitute.id/index.php/JIM/article/view/17279. Acesso em: 2 jun. 2026.