AVIANTI, Widiya; SAHRONI, Devina. Social Proof dan Live Streaming terhadap Keputusan Pembelian Generasi Z pada platform Tiktok Shop. EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi, [S. l.], v. 5, n. 1, p. 301–312, 2025. DOI: 10.56799/ekoma.v5i1.11581. Disponível em: https://www.ulilalbabinstitute.id/index.php/EKOMA/article/view/11581. Acesso em: 14 may. 2026.